Coca-Cola - AITechBrief

coca cola ai ad failure

AI in Advertising

Coca-Cola’s Massive AI Ad Project: 100 Staff, 70,000 Clips, Underwhelming Results

Coca-Cola spent millions on AI ads that critics say feel dead inside—yet consumers loved them anyway.

AITechBrief Editor
November 5, 2025

essential ai skills future

Future of Work & AI

The AI Skills That Will Separate Employable From Obsolete Before 2027

AI fluency, agentic skills, and responsible AI are rewriting hiring rules—but one…

AITechBrief Editor
August 24, 2026

ai generated police reports

AI Ethics & Society

Wyoming Police Are Using AI To Write Reports Before The Law Can Catch Up

Wyoming cops are letting AI write police reports—but no laws govern accuracy or…

AITechBrief Editor
August 24, 2026

humanoid robots beat tennis player

Robotics

Humanoid Robots Just Outlasted a Wimbledon Semi-Finalist in 100-Rally Tennis

A humanoid robot just outlasted a Wimbledon semi-finalist in a 100-rally tennis…

AITechBrief Editor
August 24, 2026

deepseek s vision models impactful

AI Research

DeepSeek’s Vision Models Finally Made Me Take the Whole Project Seriously

DeepSeek's vision models went from curiosity to genuine threat in two years—and the…

AITechBrief Editor
August 24, 2026